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Latest Story

How to Differentiate Your Sales Executives from the Competition

August 14, 2010
By Wendy Brache
How to Differentiate Your Sales Executives from the Competition-

Your customers are no longer buying from your company-they're buying
from your sales executives. Your sales reps' relationships and
reputations are the lifeblood of your bottom line. Discover how to
create a team of proven industry experts with valuable information that
your prospects can't live without. Learn how to differentiate your
sales executives from the competition to close more deals. Click the
link on the right to purchase and download the SFB eBook for only
$9.99! What others are saying about Sales...

Read more ť

How to Avoid Content Fire Drills: 8 Steps

December 18, 2011
By Wendy Brache

Do you start every lead generation campaign from scratch? Do you find
yourself in "fire drill" mode when you need to get a new marketing
campaign out the door? Do several different people have a hand in each
of your clients' campaigns? If you...

Read more ť

3 Steps to Your 2012 Content Strategy

December 5, 2011
By Wendy Brache

Today's buyers receive, use and make decisions based on trusted
independent sources. In fact, according to IDC, marketing content is
now the buyer's preferred vendor information source. Now is the time to
dedicate a few hours to a content map for 2012. Spending the...

Read more ť

New Marketing Automation Infographic - Interesting Insight on the Future of
MA by Gartner

November 22, 2011
By Wendy Brache
New Marketing Automation Infographic - Interesting Insight on the
Future of MA by Gartner-

According to Gartner, by 2020, customers will manage 85% of their
relationships without talking to a human. Great info on best uses of
marketing automation and how it's evolved over the years and how and
why it's growing now more than ever- Understanding Marketing...

Read more ť

Branding Your Small Business

November 21, 2011
By Wendy Brache

Kelly Paull is a social marketing ninja and the self-proclaimed "geek"
behind Directly Successful, a company that helps small businesses use
technology to increase brand awareness and online presence. With clear,
straightforward guidance rooted in years of first-hand experience,
Kelly helps drive site traffic,...

Read more ť
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